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2017-18 Edition

BA 235. Social Media Marketing. 4 Credits.

Covers the use of social networks and emerging media in marketing and the role of social media in developing corporate, institutional or brand identity. Prior completion of Principles of Marketing (BA 223) is recommended. Completion of Computers in Business (BA 131), Basic Computer Skills (CAS 133) or computer literacy recommended. Prerequisites: (WR 115 and RD 115) or IRW 115 and MTH 20 or equivalent placement. Audit available.

Programs & Disciplines

http://catalog.pcc.edu/programsanddisciplines/

...Aviation Science BA: Business Administration (BA 255) BCT...208, 218, 230, 232, 235, 238, 260, 263...

Multimedia

http://catalog.pcc.edu/programsanddisciplines/multimedia/

...BA 223 Principles of Marketing 3 or BA 250 Small Business Management or BA 235...